Kansas City Chiefs head coach Andy Reid will be making his film debut later this year in a new Hallmark movie.

The Chiefs have teamed up with Hallmark, as well as the NFL and Skydance Sports, to film a Chiefs-themed romantic comedy, Hallmark announced last month.

The movie, titled “Holiday Touchdown: A Chiefs Love Story,” will be filmed exclusively in Kansas City, Variety reported.

“As a club, we pride ourselves on exploring new ways to grow our brand, as well as connect with new audiences,” team president Mark Donovan, said, per Variety. “This partnership unites two passionate fanbases and gives us an opportunity to show Chiefs Kingdom’s energy and tradition on one of the most-watched channels during the holiday season.”

Leading up to the film’s release, Hallmark and the defending Super Bowl champions will have “game-day activations, unique co-branded merchandise, and on-air, social, and digital promotion,” the company said.

Andy Reid’s acting gigs

This is not Reid’s first acting stint. He has starred in multiple commercials in the past, mostly for State Farm.

Ahead of the Chiefs’ Super Bowl win this year, Reid was asked if he gets recognized more by non-football fans for his appearances in commercials, as the Deseret News previously reported.

“I don’t want to stand up here and sound like a movie star because I’m not very good at that,” he said. “But I appreciate people enjoying nuggies.”

The “nuggies” comment referred to a State Farm commercial he starred in alongside his quarterback Patrick Mahomes in which he steals Mahomes’ chicken nuggets as Mahomes and Jake from State Farm explain bundling to the head coach.

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What is ‘Holiday Touchdown: A Chiefs Love Story’ about?

“Holiday Touchdown: A Chiefs Love Story” will feature a budding romance between Chiefs super fan Alana Higman, who was chosen as a finalist for the “Fan of the Year” contest, and Derrick, the contest’s director of fan engagement, according to Hallmark.

When Derrick spends time with Alana to evaluate and compare her level of NFL fandom to the other finalists, sparks start to fly. But their relationship is put in jeopardy when Alana begins to doubt fate and their relationship after the disappearance of her grandfather’s lucky Chiefs hat.

Who will be in Hallmark’s ‘Holiday Touchdown: A Chiefs Love Story’?

The movie will star Reid, Hunter King as Alana, Tyler Hynes as Derrick and Ed Begley Jr. as Alana’s grandfather.

Reid will also be joined by Donna Kelce, the mother of his star tight end, as well as the following Chiefs players, according to the team:

  • Guard Trey Smith
  • Wide Receiver Mecole Hardman Jr.
  • Running Back Clyde Edwards-Helaire
  • Defensive End George Karlaftis

Hallmark’s relationship with Kansas City

The Chiefs are a perfect choice for Hallmark to partner with since the company’s headquarters are in Kansas City, and the film isn’t Hallmark’s or Hynes’ first collaboration with the Chiefs.

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In January, the Chiefs released a playoffs promo in the style of a fake Hallmark movie trailer, as the Deseret News reported at the time. Hynes starred alongside Janel Parrish as the main characters in the promo.

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The three-minute video included cameos from Donna Kelce — the mother of Chiefs tight end Travis Kelce — as well as Chiefs center Creed Humphrey and guard Trey Smith and the team’s punter at the time, Tommy Townsend, who is now with the Houston Texans.

Kansas City is also hosting the first-ever Hallmark Christmas Experience from November 29 through December 23, 2024.

The free experience will include a Christmas market, festive foods, an ice skating rink, nightly tree lightings and exclusive Hallmark products only available for purchase at the event, according to the company.

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